Danish Technological Institute identified seven trends and drivers which are likely to impact the future skills needs of Southern Denmark.
The 2009 project was a synthesis of existing knowledge on future skills needs in the Region of Southern Denmark. The seven key trends and drivers of change were:
- Demographics. Society is ageing and this creates an immense need for replacing older workers and introducing ambient assisted living.
- Continuing urbanization. Borders between cities are becoming more intangible and new areas mixing housing, business and industries are emerging and attract more business and labour. This means that rural areas need to develop new strategies for attracting labour and becoming less independent of single enterprises.
- Globalisation. Global sourcing entails less demand of unskilled and medium skilled workers while demand for highly skilled workers is increasing.
- Increasing focus on climate change and sustainability. The energy sector is growing. Southern Denmark has a strong energy cluster but if the region wishes to ensure more green jobs there is a need to enhance the overall level of education and train workers in specific skills related to ‘green business’.
- Consumer demand is changing. The behaviour of consumers is becoming more segmented and differentiated. The first digital natives are growing up and are demanding digital products and services, some groups are demanding organic products, wellness and health services; but prize sensitivity is also growing.
- Technological development. Ambient assisted living, welfare technology, mobile technologies, web2 and nanotechnology necessitate the development of advanced technological skills if a region wants to be competitive.
- The knowledge economy. The economy is increasingly knowledge intensive and requires higher education levels than today and strategies for recruiting workers from abroad. The knowledge economy also calls for new leadership, governance and innovation.
As part of the project Danish Technological Institute also conducted a synthesis on drop-out and choice of upper secondary education.